EDDM campaigns
Reach every household and business on the postal carrier routes you choose. No mailing list required.
Direct mail marketing agency
Direct mail that's done for you, from first idea to mailbox.
Local Cards plans, designs, prints, and mails postcards, flyers, letters, and Every Door Direct Mail® campaigns for businesses of every size. You approve the proof. We handle everything else.
- Design, print & postage in one quote
- Shared or dedicated EDDM routes
- Tracking & attribution available
In-house designPrint-ready artwork built to USPS specs
All-in pricingDesign, print, prep & postage itemized
We deliver to USPSBundled, tagged & dropped for you
Measurable resultsQR, call tracking & match-back reports
Services
Every kind of mail piece, handled end to end.
Choose the format that fits your goal and budget. Every service includes design support, printing, mail preparation, and delivery to the post office.
Targeted direct mail
Addressed mail sent to a list you choose, filtered by homeowners, income, age, radius, and more.
Postcards
Standard, oversized, and jumbo postcards. A quick, low-cost way to put an offer in front of people.
Flyers & mailers
Full-color flyers and folded self-mailers for promotions, grand openings, and seasonal offers.
Letters & envelopes
Personalized sales letters with matching envelopes, for offers that need a more personal touch.
Door hangers
Die-cut door hangers printed and ready for your team or a distribution crew to hand out.
Menus & brochures
Take-out menus, tri-folds, and multi-page brochures, printed and mailed across your delivery area.
New mover & recurring mail
Automatically reach new residents each month, or keep your brand in front of past customers.
Every Door Direct Mail®
Saturate the neighborhoods that matter to you.
EDDM delivers your mail piece to every address on the carrier routes you choose. We help you pick the right routes, then take care of printing, bundling, paperwork, and getting it all to the post office.
- Route mapping by ZIP code, radius, household count, and demographics
- Residential-only or all addresses, including businesses
- Bundling, facing slips, and USPS paperwork handled for you
- Scheduled drops so mail arrives on the dates you want
Route management
Shared or dedicated routes. Your choice.
Split mailing costs with other local businesses, or take a route all to yourself. We manage the routes, the schedule, and the drop either way.
Lower cost
Shared mailer
Your ad appears on a co-op mailer alongside other non-competing local businesses, sent to the same routes.
- Print and postage costs split across advertisers
- One business per category on each mailer
- Monthly or seasonal drop schedule
- Ad design included
Best for: building brand awareness, testing a new area, and smaller budgets.
Maximum impact
Dedicated mailer
A mail piece that is entirely yours. You pick the size, the routes, the offer, and the timing.
- Full control over format, size, and message
- Any routes, any quantity, any date
- Room for multiple offers, photos, and maps
- Built-in A/B testing and tracking options
Best for: launches, high-value offers, and businesses ready to own their market.
Optional add-ons
Help that goes beyond print and postage.
Add any of these to a campaign. Use as much or as little of our team as you need.
Offer strategy
We work with you to craft an offer and call-to-action that gets people to respond.
Custom ad & print design
Professional layouts, copywriting, and print-ready files that meet postal requirements.
QR codes
Trackable QR codes that point to your site, booking page, or a custom offer page.
Call tracking numbers
Unique phone numbers for each campaign, so you know exactly which mailer made the phone ring.
Attribution & reporting
Match-back reports that connect new customers to the households you mailed.
Landing pages
Simple, mobile-friendly pages built for each offer, with forms and tracking included.
Mailing lists & data hygiene
List sourcing plus CASS address certification and NCOA move updates to cut waste.
USPS Informed Delivery®
A digital preview of your mail piece, plus a clickable link, in recipients' email inboxes.
A/B testing
Test two offers, headlines, or designs on the same routes, then put more budget behind the winner.
Offer & design
A clear offer and a clean design, built to get a response.
Most mail fails because of a weak offer, not a bad mailing list. We start with what you sell and who you want to reach, then design a piece people will notice and act on.
- Offer and headline recommendations for your industry
- Brand-matched design, or we work from your existing artwork
- Digital proof and revisions before anything prints
Tracking & attribution
Know what each mailer brought in.
Direct mail doesn't have to be guesswork. We set up tracking before your campaign goes out, so calls, scans, and visits can be traced back to the mail piece that drove them.
- Unique QR codes and URLs for each campaign or route
- Dedicated call tracking numbers with call logs
- Customer list match-back to measure real return
How it works
Six steps from idea to mailbox.
One point of contact handles the whole campaign. You only step in to approve.
Strategy call
We talk through your goals, service area, budget, and timeline, and recommend a format and quantity.
Audience & routes
We map EDDM routes or build a targeted list, and send you counts and a full quote.
Offer & design
Our team writes and designs the piece, with QR codes and tracking numbers built in.
Proof & approval
You review a digital proof. We make revisions until it's right, then lock it for print.
Print & mail
We print, bundle, and prepare your pieces, then deliver them to USPS on schedule.
Track & report
Calls, scans, and visits come in. We report results and recommend your next drop.
Popular formats
Common sizes and specs.
Not sure what to pick? We'll recommend a format based on your offer and budget.
| Format | Common sizes | Best for | Mailing options |
|---|---|---|---|
| Postcards | 4 × 6, 5 × 7, 6 × 9, 6 × 11 | Simple offers, reminders, announcements | Targeted list |
| EDDM postcards | 6.25 × 9, 6.5 × 11, 8.5 × 11, 9 × 12 | Neighborhood saturation | EDDM shared or dedicated |
| Flyers & self-mailers | 8.5 × 11, 11 × 17 folded | Menus, multiple services, detailed offers | EDDM or targeted list |
| Letters | 8.5 × 11 in a #10 or 6 × 9 envelope | Personal outreach, high-value services | Targeted list |
| Door hangers | 4.25 × 11, 3.5 × 8.5 | Door-to-door canvassing, job-site marketing | Hand distribution |
| Brochures | Tri-fold, bi-fold, booklets | Catalogs, service menus, programs | EDDM or targeted list |
Sizes are in inches. Custom sizes, paper stocks, and finishes (gloss, matte, UV coating) are available on request.
Who we work with
Built for businesses that serve a local area.
If your customers live within driving distance of you, direct mail is one of the most dependable ways to reach them.
Home services
Real estate
Restaurants
RetailWe also work with dental and medical practices, auto services, fitness studios, insurance agencies, salons, schools, churches, and nonprofits.
About Local Cards
A direct mail team that takes the work off your plate.
Local Cards is a full-service direct mail agency. We help businesses reach their communities with printed marketing that actually gets read. Instead of juggling a designer, a printer, a list broker, and the post office, you work with one team that handles all of it.
One point of contact
A dedicated campaign manager from strategy to delivery.
Clear, itemized quotes
Design, printing, preparation, and postage, each listed separately.
Proof before print
Nothing prints or mails until you've approved it in writing.
On-schedule drops
We plan backward from your in-home date so mail lands on time.
FAQ
Frequently asked questions
What is EDDM?
Every Door Direct Mail® (EDDM) is a USPS service that delivers a mail piece to every address on a postal carrier route, with no names or addresses needed. It's a cost-effective way to cover an entire neighborhood or service area.
What's the difference between a shared and a dedicated mailer?
A shared mailer puts your ad on a co-op piece with other non-competing local businesses, so the print and postage costs are split. A dedicated mailer is entirely yours, and you control the size, message, routes, and timing.
Is there a minimum order?
It depends on the service. EDDM campaigns are planned around full carrier routes, which usually range from a few hundred to over a thousand addresses each. Targeted mail can go to smaller lists. Tell us your goal and budget, and we'll recommend a quantity that makes sense.
How long does a campaign take?
Most campaigns go from approved proof to the post office within about one to two weeks, depending on quantity and format. USPS delivery usually takes a few more business days after drop-off. If you have a firm in-home date, we'll plan the schedule around it.
Do I need my own design?
No. Design is available on every campaign. If you already have print-ready artwork, we'll check it against postal requirements and use it as-is.
Does the price include postage?
Yes. Our quotes are all-in and list design, printing, mail preparation, and postage as separate line items, so you know exactly what you're paying for.
How do I know if my mailer worked?
We offer QR codes, unique landing pages, call tracking numbers, and customer match-back reporting. Pick the methods that fit your business, and we'll set them up before the campaign mails.
Can you mail to my own customer list?
Yes. Send us your list and we'll clean it with CASS certification and NCOA updates before mailing. We can also source new lists by geography, demographics, or homeowner status.
Get in touch
Let's plan your next mailing.
Tell us a little about your business and where your customers are. We'll get back to you within one business day with route counts, format recommendations, and a full quote.
Service areaServing businesses nationwide